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Coached by Champions. Built for You.

High-performance endurance coaching for runners, triathletes, and cyclists, from your first half-marathon to the Ironman finish line. Remote coaching through TrainingPeaks, anchored in Brooklyn.

The Long Game, Coached Well

Whether you're lining up for your first half-marathon or returning to Kona, great coaching is the difference between following a plan and building a real athlete. Priority Fitness Endurance brings together coaches with World Championship titles, Team USA qualifications, and decades of competitive experience not to serve elite athletes only, but to bring that level of thinking to every athlete who is serious about their sport.

Coaching is delivered remotely through TrainingPeaks, with regular check-ins, data analysis, and programming that adapts to your life, your body, and your race calendar. Your plan is not static: it evolves with your training load, your schedule, and your results. When you need to back off, we back off. When you are ready to push, we push. And when you join Priority Fitness Endurance, you are not just getting a coach. You are joining The Squad: Brooklyn's endurance community, built around the people who train here. Contact us to get started.

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Elite Coaching

World-class credentials. Individual attention. Your coach brings pro racing experience, coaching certifications, and years of athlete development to your training. Whether you need a swim specialist, a triathlon strategist, or a strength-forward endurance coach, we match you with the right person for your goals and your sport.

Your Training Plan

Built for you. Delivered through TrainingPeaks. Every athlete gets a custom plan built around their goals, their schedule, and their data. We use TrainingPeaks to deliver, track, and adjust your programming in real time, with regular coaching calls to review progress, troubleshoot problems, and keep your training on track. No cookie-cutter programs. No set-and-forget plans.

Need to get your Korr data? We build your training plan around it. See what The Lab offers.

The Squad

Brooklyn's endurance community. When you join Priority Fitness Endurance, you join The Squad: a local community of runners, triathletes, and cyclists who train with purpose and show up for each other. Group meetups, team swag, and the kind of community that makes the long miles feel shorter. Whether you are deep in a training block or just getting started, your people are here.

Meet Your Coaches

Three coaches. Three specialties. One standard of excellence.

Benjamin Kessel

CSCS, USAT Level II, CFT, SPN

Founder & Performance Specialist

John Hirsch

USAT Pro, Spartan World Champion

Endurance Coach & Pro Triathlete

Maurya Couvares

USAT Level II, USA Swimming Coach

Endurance Coach & Swim Specialist

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Find Your Coach. Find Your Squad.

Endurance coaching at Priority Fitness starts with a conversation. Tell us about your goals, your race calendar, and where you are in your training. We will match you with the right coach, walk you through what a program looks like for you, and take it from there.

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